The AI sales stack for CPG retail
Lazrbeam isn’t a contact database. It’s the full workflow — from finding the right buyer to knowing when to reach out, what to say, and what to do next.
Buyer titles vary at every chain. The person buying Better-For-You Snacks at Kroger has a different title than their equivalent at Sprouts, Whole Foods, or Target. Search “buyer at Kroger” in a generic database and you’ll get hundreds of results — logistics coordinators, senior merchants, category analysts, and the actual person you need, all mixed together.
Lazrbeam filters by chain, category, and region and returns the specific buyer who has budget authority in your category. One query. One answer.
Filter UI screenshot
“Sprouts — Natural Snacks — Southwest” returns the buyer, not a list.
Verified contact record
Account-level resolution — email + direct line, continuously updated
Generic tools charge per contact and hand you a noisy export. Lazrbeam resolves the right buyer at the account level — verified email and direct line — so one credit buys a complete answer, not a pile to filter through.
Contacts are continuously updated. If you unlock a contact and it bounces, we’ll fix it.
Most sales tools hand you a contact and leave you to figure out the rest. Agent Lazr understands CPG sequencing — which retailers to target at your stage, which distributors require regional traction first, when category reviews open, and how to sequence your expansion without burning relationships.
Ask it where you should be pitching next. It’ll tell you — and explain why.
Agent Lazr screenshot
Where to pitch next, sequenced by stage and category review windows
Pitch draft screenshot
Buyer-specific email and follow-up sequence
Cold email to retail buyers gets ignored — not because buyers don’t read email, but because most brand outreach is generic. Lazrbeam generates pitch emails and follow-up sequences tailored to the buyer’s chain, category, and your brand’s actual distribution footprint.
Edit it. Personalize it. Send it. The draft does the research. You add the voice.
Paste your website URL. Lazrbeam scrapes your brand story, product details, and positioning, then generates a sell sheet structured for retail buyer conversations. No starting from scratch. No generic placeholder copy.
Sell sheet screenshot
Generated from your website — brand story, product details, positioning
Daily brief screenshot
New buyers · stale contacts · sequencing moves — 6am inbox
Every morning, Lazrbeam sends you a brief — new buyers added at your watchlist accounts, contacts that have gone stale, sequencing moves worth making based on what changed. It lands in your inbox at 6am and lives on your dashboard all day.
You don’t have to remember to check. It tells you when something matters.
Every session starts with Lazrbeam already knowing your current retailers, your stage, your unlocked contacts, and where you left off. The AI references your actual distribution footprint in every response — not a generic CPG playbook.
Memory layer screenshot
Retailers · stage · unlocked contacts · where you left off
Lazrbeam works best when you have retail proof — a few doors, some velocity, a product that’s moved. If you’re in retail and ready to expand, every tool here is built for that conversation.
Start free — 3 account unlocks includedNo credit card required.