Here’s what the workflow looks like.
Type in the retailer you're targeting, your product category, and the region you're focused on. Lazrbeam returns the specific buyer who manages your category at that chain — not a list of everyone at the company with "buyer" in their title.
Search filter screenshot — chain + category + region → specific buyer
Each buyer unlock uses one credit from your plan. You'll get their direct email — the one that actually reaches them, not a generic info@ address. Contacts are verified and updated continuously.
Not sure if this is the right buyer? Review the name, title, and chain before you unlock. Credits only charge on unlock.
Contact unlock screen showing buyer name, title, chain, and redacted email
Lazrbeam generates a pitch email tailored to the buyer's chain and category. It's a starting point — edit it, add specifics about your velocity data or current distribution, and make it yours before you send.
The best outreach sounds like it came from a person who did their homework. The draft does the homework. You add the voice.
AI-generated pitch draft for a specific buyer and category
Keep track of who you've contacted and build your next target list. When you're ready to expand to the next chain, start the same process.
Contacts list showing outreach status per buyer
Lazrbeam works best when you already have retail proof — a few doors, some velocity data, a product that’s been on a shelf and moved. If you’re pre-retail, the platform will find you contacts, but the conversation with a buyer will be harder without that foundation.
If you’re in retail and ready to scale, this is the tool.